According to the Guinness World Records, Íbis is officially the worst soccer team in the world. A winning streak for them is almost unimaginable. When iFood wanted to launch its benefits club where everybody wins, we proved that even the worst team on Earth could taste victory. The idea was to turn every defeat into a reason to celebrate. With a Clube iFood subscription, fans receive exclusive benefits on the platform whenever Íbis loses. But it’s not just the supporters who gain. Íbis itself also wins. Each defeat fuels fan engagement, creating a stronger connection between the club and its supporters while embracing its legendary underdog status in a bold and unexpected way.